Monday 8th October 2012

3DD’s London Live and Introduces series continues to be at the forefront of the new excitement surrounding British Pop

Artists have included Emilie Sande, Ellie Goulding, Jessie J, The Saturdays , Cher Lloyd  and Rita Ora with production continuing this month with Stooshe.

Jess Eldridge, Series Producer, says “We are seeing a fantastic explosion in British Female Pop. Adele is no doubt the Queen, but the international markets are really responding well to this new UK star – the cool UK singers with the quirky British style and voice.

Introduces is a series I am proud of as it really allows for established and emerging artists to have a high quality show case on C4 but also for the international markets in USA, Europe, Latin America and Asia.